CI
The CI emphasizes that the SANC brand focuses on health and sustainability,
and reflects SANC's efforts to encompass inclusiveness,
harmony, and the diverse needs of consumers.
Color System
SANC's color system symbolizes freshness and the purity of nature itself,
reflecting our promise for a healthy food culture.
SANC Green
The deep SANC GREEN color expresses SANC's philosophy, trust,
and sustainability that aim for a clean and healthy lifestyle.
- CMYK 85/52/100/67
- RGB 4/47/13
SANC Earth
The warmth and stability of soil inspired by nature
- CMYK 45/52/100/68
- RGB 73/42/0
SANC Umber
The unique quality and tradition of SANC products
- CMYK 0/0/20/55
- RGB 148/146/127
SANC Taupe
Harmonious and balanced neutrality
- CMYK 0/0/7/65
- RGB 125/124/119
BI
Our commitment to a healthy food culture—a brand
that helps consumers make healthy, balanced choices in their lives.
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Sengmyongmul Soy Sauce
(Domestic) -
Sengmyongmul Soy Sauce
(Global) -
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Brand Positioning
SANC, a promise to protect health
- Health
- Sustainability
- Authenticity
- Innovation
- Trust
of a healthy life
We believe that health is an important factor in improving
the quality of life beyond simply physical well-being.
Based on this philosophy, SANC realizes the
brand core value of being people who keep their
promise for health in all products and services.
SANC products are manufactured through
quality control and innovative research and
development. Each product, inspired by nature,
provides a balanced combination of
excellent taste and nutrition.
We contribute to environmental protection through
eco-friendly packaging and responsible sourcing,
and consider sustainability in all processes.
Our business model is transparent and ethical,
and we value our promises to all customers.